· Key Statistics: In the US in , approximately 35 million people have used online dating at some point in the past Online dating is slightly more popular amongst males, with 32% of all men having reported · Online dating site and app usage in the United Kingdom (UK) June , by gender Exposure to adult online dating site and app advertising in the UK June · Whether it is used as a tool for finding a soulmate or as a gateway to casual hookups, online dating has become one of the most popular avenues for singles in the United atic use of online dating, resulting in 43 studies. Findings suggest that personality correlates such as neuroticism, sociability, sensation-seeking, and sexual permissiveness are related to ... read more
However, eHarmony sees most of its users, at That is a huge proportion of their users that come from just one area. As briefly alluded to from our first graph, the younger generations seem to be the main users of online dating sites and apps. According to YouGov, it is almost half of the population of year-olds in the US say they have ever used a dating site or app.
By far the biggest stand-out dating statistics studies, that see who has ever used a dating website, highlight that the huge section of society that has logged onto a dating site or app are members of the LGB community. This could be because it still remains easier to find other members of the LGB community online, so this could be set to change with more and more people far more open about their sexuality. So now we know what type of people have used online dating platforms, what online dating statistics are generated if we look at what platforms are the most popular?
While some online dating statistics vary in some findings, there is a particular area that seems to stand out across any study. The resounding answer is that Tinder seems to be the most used by far. These statistics are perhaps not surprising - it is so well known and the ease of use within the app is undoubtedly a reason why it has been so successful.
Sadly there are no hard statistics that will prove what online daters look for first in the profile of either female users or male users. All men and women will typically look for something different in many online profiles. However, if you use online dating as a way to meet men or women for romantic purposes, there are a number of things that can improve your chances of striking up a connection with someone.
Firstly, it can be a great idea to ask your friends for help. These could well be traits that you would have otherwise overlooked. Cliches often have the effect of making people roll their eyes when they read many online dating profiles. Statistics do show that people in general - if they use online dating or not - are all drawn to those that tend to be happier. There seem to be no statistics that prove which interests or hobbies larger sections of the population are drawn to over others.
Finally, in terms of photos, again there are no hard statistics that have an overriding direction on what we should all use in online dating profiles dating-wise. Presumably, this is because it points towards how we all have highly diverging wants and needs in a partner.
With honesty in mind, it is better in the long run to use an up-to-date photo. Some statistics say that action shots get the most hits but some statistics argue that photographic portraits are the best for use online.
It is all very well looking at online dating statistics in terms of demographics, but before users decide whether dating sites or apps will be useful for their purposes, they need to know what other users intend when they sign up for online dating platforms. So what are the reasons people use online dating? Is it really to find a lifetime partner? Or is it more often than not only ever used to find a sexual partner?
Is it to have an affair? Kaspersky did some work on generating online dating statistics behind why both male users and female users sign up to online dating sites. Some of their findings were quite surprising. While the majority of people did admit that they have used a dating site simply for fun, a large proportion of people use them to find friends, too.
The next largest reason is perhaps an intention that sits somewhere in between finding friends and just having a good time - around a quarter of all users or online daters, users say they sign up to sites or apps to have a good time with an interesting person.
There are, of course, people who use it with the more commonly believed stereotypical intentions in mind. However, in terms of people using online dating sites or apps to find a serious relationship or marriage partner, men still were the biggest group to admit to using them for this intention. This is perhaps surprising - many people would imagine that it is women who used online dating as a means to find a committed partner.
Dating online in the main remains safe. If you use online dating as a way to meet other female users or other male users, you will be totally secure as long as you follow a few recommendations to maintain your safety at all times. These measures protect two parts of your life - both physically if you ever meet someone you have contacted online and also your online data.
Both are crucial to keeping secure so that you do not fall victim to any crimes. With respect to your online data, it is imperative that you secure your networks and your devices. This means using strong passwords and password management systems to ensure that your devices cannot be hacked into. Secondly, ensure that you are always using a secure network. If you are in your home, protect your own network by using a password - again with the help of a password management system - and if you are out, ensure that you either do not divulge any passwords over the network you're using or any sensitive data.
This means you never tell the people you are contacting your address, your bank account details, or any other unique identifiers that can work towards a picture that helps an online criminal commit identity theft. Secondly, ensure you do not become part of another horrible set of statistics as a person that has an ill-fated meeting with a person they have met online.
Both men and women are both capable of falling victim to someone who says they are someone they are not. There are some men and women out there that use online dating sites to meet others with wrongful intentions. To ensure that you protect yourself against these men or women when you use online dating, try to meet them in public places until you are sure they are safe.
Always tell others where you are going and who you are meeting too so that they know your movements in advance. All these things will work towards maintaining your safety at all times. With the rise of internet dating, there has also been a rise in how people abuse the system of online dating sites and apps.
As such there are, quite rightly, a number of concerns the public has when they are dating online and meeting other men and women through the use of the internet. The implications of this are large and can have a material impact on a user's life if hackers do in fact manage to get their illegal software installed on users' handsets and networks. Many more concerns continue along the same vein with a similar portion of all users admitting their worries.
Additionally, there are some other more physical worries and concerns that users say prey on their minds. Some male users and female users of a dating site or app say that they worry about meeting up with someone in real life who is not who they say they are. From there, users either are anxious that at best the person they eventually meet has simply lied about their physical appearance or worse that they are a criminal seeking out vulnerable people to attack in either a physical or psychological way.
Yet of all the concerns that users were questioned about, less than half of them admitted that they worry about the fear of rejection.
Given all the pitfalls that can happen from being too relaxed about giving out your personal information over a dating site or app, many people do try to hold back on what they say about themselves. This can be counter-productive, however, when you are trying to meet someone online, how long does it take before online daters start giving out personal information.
The general statistics from Kaspersky found that there was broadly a fairly balanced approach to how long divulging details take. For some, it takes more than several months, yet for others, it takes just minutes or hours. Breaking down these online statistics further, a quarter of all female users take more than several months to give out information.
But in this day and age, where we all use online dating far more and it is so much more accepted by our culture, how many users lie on their profile? Looking at the statistics, the biggest proportion of users that lie on their profiles tend to be those in their late 30s to mids. Of that group, the ones most likely to lie are male. They say that they do this for fun , though it is not clear what they lie about to get their kicks from. Other interesting statistics are that younger women or men, in the 16 age group are likely to lie on their profiles to protect themselves.
It is female users in this group particularly that are most prone to do this. Finally, one very interesting set of online statistics comes from those that want to use online dating as a way to meet people, but they lie because they are afraid that they will be recognized by others that they know already. Plus, broadly speaking, this is a reason that is common across all age groups and both genders. Younger women are just as likely as older men to lie on their profiles to stop themselves from being recognized by friends or acquaintances.
While they can be very successful, a lot of people still have to go through a lot of rejections or radio silence from people they message. Bearing this lack of statistics in mind, it is good to take a more qualitative approach to improve your hit rate if you are struggling to make a match. Ensure that you are actually messaging people that say they are into someone with your character or physical traits. It is, therefore, recommended that if you use online dating, wherever you are in the world to be as honest as possible.
If you like someone, you would be crushed to find out that they were not who they say they were after you continued to contact them. You, therefore, need to have a similar approach to the men and women you contact when you use online dating as a means to meet people. That respect for their wants will go a long way. There are a couple of categories of downsides to online dating. The obvious is that the relationship started after using an online dating site is not what they wanted it to be.
By far, women are the biggest of the online dating statistics that have found themselves to be on the receiving end of negative behavior, like being contacted continually after asking not to be.
According to the statistics, some have even been subjected to being sent sexually explicit texts or images when they were not asked for. That is not to say that only female online daters say they have experienced this type of behavior. A large percentage of male users found in our statistics say that they have been subjected to the same sorts of actions from the users they have interacted with. While this seems to be a huge downside to online dating, it is possible to argue that this would happen in the realms of dating that started in more traditional routes too.
Bearing that in mind, it is important to also be aware of a downside to online dating that cannot occur when meeting potential partners in more traditional ways. Being the victim of identity theft is a huge problem with online dating, and online dating statistics have shown that the technical or data leak problems that have come about due to the use of online dating are substantial.
These statistics are quite stark. Another large increase can be seen when users are asked to share private or sensitive details. There are a number of downsides to the use of online dating - a few of which we have mentioned here already which a number of statistics and studies have emphasized.
In comparison to the services which had come before, Tinder made dating simple, but it also, as studies have found, made it less about lasting connections and relationships and more about casual hook-ups and cheesy openers. Tinder was built by Hatch Labs, a startup incubator funded by IAC.
At the time, IAC also owned Match. com, Plenty of Fish, and OK Cupid, so by building Tinder, it made its own cannibal, which has eaten away at the market share of others. ASO Must Read: Make your mobile app succeed on the App Store Learn how you can build a strong ASO strategy to improve app visibility and conversion in the new age of data privacy and security.
In the United States, Tinder has ruled the roost since its inception, but in Europe and South America, Badoo has been the frontrunner. Created by Russian entrepreneur Andrey Andreev, Badoo has had many lives, including as a social games and quiz app in Facebook Games heyday in the early s.
Badoo is the most downloaded dating app in the world, with over million registered users, but it has not been able to make a mark in the US. In , Andreev partnered with Tinder co-founder Whitney Wolfe Herd, who left the company after tensions with executives, to found Bumble.
Where Badoo failed, Bumble succeeded in drawing North American users away from Tinder. Marketed as the feminist dating app, Bumble allows women to make the first move, giving them full control of the experience. Hinge, another IAC-owned app, switched its entire platform in to focus on long term relationships.
That said, the culture is not devolving back to the Match. com era. Tinder and Badoo are still the leaders in monthly active users, and in emerging markets like China and South-east Asia, casual dating apps are far exceeding long-term services in popularity. Want to learn more about the dating app industry? In our Dating App report , we cover financials, usage, downloads, and demographics by app and industry, alongside market share, user acquisition, engagement, and benchmarks.
Usage has also increased, with over million people worldwide using dating apps. The vast majority of matchmaking is done on mobile devices. Downloads have actually decreased in the past two years, from a peak of Tinder and Badoo have been in a two horse race for total users since , with Tinder winning out in North America and Badoo in Europe and South America.
Tinder is the leader in the US dating app market, but Bumble has increased its market share every year since
Amy Morin, LCSW, is the Editor-in-Chief of Verywell Mind. She's also a psychotherapist, the author of the bestselling book "13 Things Mentally Strong People Don't Do," and the host of The Verywell Mind Podcast. Over the past several years, the popularity of online dating has skyrocketed compared to where it originally started.
In fact, dating websites and apps have given single people a convenient new way to connect with people. But, with the ease of dating websites and apps comes some new issues, particularly in the form of safety.
For instance, interacting with strangers online can put you at risk for identity theft, online harassment, stalking, digital dating abuse , catfishing, and other scams. And, if you do decide to meet up "in real life" IRL with someone you met on a dating app, you need to ensure your physical safety as well.
To make navigating the online dating scene a little easier and safer, we have compiled a list of important facts about online dating. We also have put together some tips for selecting the best dating app for you as well as included key tips for staying safe in the online dating world. Whether you are new to online dating, or you consider yourself a pro, it helps to have a clear understanding of what dating apps offer including how often they are used, how they are viewed by others, and even how honest people are when building their profiles.
Here is everything you need to know about the online dating industry. It's estimated there are 44 million people using dating websites and nearly 27 million people using smartphone dating apps in the United States in The number of people who use dating websites is estimated to increase to 53 million by The number of people in the United States who are willing to try online dating has increased, and overall, people believe that online dating is safer.
To some, it probably comes as no surprise that people may lie when using dating websites and apps. However, one study reported that most incidents of lying on an online dating site were minor when compared to more extreme types of lies like catfishing. For instance, heterosexual people tended to make minor exaggerations in an attempt to seem more attractive to the opposite sex. Men tended to say they were a few inches taller than they actually were, and women tended to say they were a few pounds lighter than they actually were.
While some people think dating apps are only for "hook ups," research shows that the reasons people use dating apps vary. One study found that these reasons tend to fall into six different categories:. People may use a specific app based on the type of relationship they're looking for. One study notes that people who wanted casual relationships reported using Tinder more often, and those who wanted more serious relationships reported using OkCupid more often.
You might consider using an app that thoughtfully matches you with another person if you're looking for a more serious relationship, versus an app that focuses more on photos. For instance, Plenty of Fish matches people based on behavioral patterns and even provides a compatibility score. One study found that marriages where couples had first met online were linked with higher rates of marital satisfaction and lower rates of breaking up compared with marriages that began in more "traditional" ways, like meeting through mutual friends.
Of course, you're not guaranteed to have a longer-lasting relationship if you meet your partner online. But studies like the above do suggest that online dating websites and apps may offer an advantage over meeting someone in person. With online dating, you can often get a better understanding of what someone is looking for upfront, as opposed to meeting someone in person who doesn't intend on starting a serious relationship.
With dating websites and apps, you can learn about someone's values and interests even before meeting them—this may help you meet people who are more compatible with you. Some people treat online dating like shopping. They swipe through photos looking for the perfect mate, often dismissing someone more quickly than they would have had they first met the person face-to-face. Consequently, online dating can have a negative effect on self-esteem , whether someone is pursuing people who don't reciprocate or they are not getting as many matches as they hoped they would.
For this reason, it's important to use dating websites and apps mindfully. Make sure you don't spend too much time per day on the app, work on your self-confidence outside of dating, and have patience throughout the process of finding a partner. When it comes to selecting the best online dating app for you, reading reviews and comparing apps can get confusing, especially when the features and options vary widely and are constantly changing as developers modify dating websites and apps.
With more than 7, dating apps worldwide, there is a lot to choose from. But, it doesn't have to be overwhelming. Follow these few simple steps to help you find the best app for you.
Online dating can be a risky endeavor because there are so many unknowns. Consequently, you want to be sure that the app you select has some built-in safety features. Ideally, the app will promote its safety guidelines on the sign-up page. But if they do not, or if the safety guidelines are particularly hard to find, you may want to find a different app. For instance, Tinder has a photo verification feature that offers people the opportunity to take a photo in real-time of themselves, and Tinder matches this photo with the person's profile to prevent catfishing.
A blue checkmark appears on the profiles of those who are photo verified. When online dating, you may come across people that you feel are behaving inappropriately or who are just plain toxic.
If this happens, you want to be able to report their behavior as well as block them from contacting you. It is important to know upfront about how the safety features of the dating website or app. If there are no ways to report inappropriate messages or block people from contacting you, you may decide to avoid using a service altogether. Most dating apps, like Hinge, allow you to report suspicious or inappropriate messages from other people.
Hinge, like other dating apps, has a mission statement supporting respect for other people on the app and a "zero-tolerance" policy for discrimination , threats, or harassment.
Dating sites like Match. com and EHarmony also provide tips for using their services, like advising against giving out personal information—such as your social security number or your home address—and to be wary of anyone asking for financial help. When reviewing an app, check to see if you are able to control the visibility of your profile.
Ideally, you want an app that allows more options to secure your profile. The fewer options you have, the more exposed your information is on the Internet. For instance, Hinge offers several options for people to control who they see and who sees them. Just remember, the more options an app provides in this area, the better. No one likes receiving unwanted photos or creepy messages, which certainly is a possibility within dating apps.
As a result, it is best to select an app that requires both people to have an interest before messaging can take place. This way, you can reduce the number of unwanted messages you get and limit it to only the people you want to be communicating with. Many online dating apps use your location as a way of allowing you to find possible matches.
However, make sure the app allows you to have some control over this setting. It is never a good idea to have an app that allows complete strangers to pinpoint where you are or even find your specific neighborhood. Most dating apps have both a free version and a paid version. As a result, you might not want to pay for a membership before you even know if you like the app or if it will be useful. And having the free version is not going to keep you from meeting new people.
When you are first starting out, it can be a lot more beneficial to try several different apps to see what works rather than purchasing the premium membership before you have even taken it for a test drive. Most dating apps like Tinder, Bumble, and Hinge allow people to share data from their social media profiles. This is mostly harmless, but be aware of how much informaton is revealed on your dating profile as a result.
Remember, you do not know the people on the dating app. You also want to keep where you went to school and even your employer private. Making this information available means that even after you have blocked people through the app, they still could still find you and harass you through social media.
While you are never to blame if someone behaves in a predatory or disrespectful way toward you in the online dating world, there are things you can do to stay safe. Here are some useful safety tips you can put into practice right away to help you be more mindful. When developing your dating profile, avoid using the same photo that you have on your social media accounts.
If you use the same photo as your Facebook photo or your Instagram page, it is really easy for someone to do a reverse image search with Google. As a result, if you are using the same photo on all your accounts, it is much easier for someone to find you on social media. When developing your online dating profile, make sure you do not include your last name, contact information, nicknames, or social media handles.
You want to keep the personal details to a minimum. After all, if you come across someone you don't trust, you don't want them having too much information about you. You may even want to tighten the security on your social media accounts to add another layer of protection. For instance, on Facebook, you might adjust your settings so your page is private and is only able to be viewed by "friends," not "friends of friends.
When you are messaging with a potential date, or even after a few dates, it is best to message one another inside the app. Although this might be inconvenient, if something doesn't work out, you do not have to worry about the fact that the person has your cell number. What's more, staying inside the app provides you with an extra layer of protection.
Some messaging systems with dating apps do not allow people to send photos or links, which can really reduce the number of unwanted photos you get. Eventually, you will want to talk with someone on the phone, either after you have met or beforehand. But instead of giving out your cell number, consider getting a Google phone number and forwarding it to your phone. It is pretty easy to set up. Once you log in to Google Voice, you simply choose your area code and select an available number.
The instructions on the rest of the set-up process are pretty simple to follow. Avoid letting someone know exactly where you live. Instead, arrange to meet in a public place and provide your own transportation. You also should let a close friend know where you will be and when you will be home. You want your friends to know as much information as possible should something go wrong. Once on your date, be sure you stay aware and alert. Do not leave your drink unattended and keep the first few dates short.
You may even want to bring a self-defense tool with you such as pepper spray or a high-powered flashlight. And, if the person you are meeting is making you uncomfortable or scared, enlist the help of a friend in leaving the situation.
· Whether it is used as a tool for finding a soulmate or as a gateway to casual hookups, online dating has become one of the most popular avenues for singles in the United atic use of online dating, resulting in 43 studies. Findings suggest that personality correlates such as neuroticism, sociability, sensation-seeking, and sexual permissiveness are related to · Online dating site and app usage in the United Kingdom (UK) June , by gender Exposure to adult online dating site and app advertising in the UK June · Key Statistics: In the US in , approximately 35 million people have used online dating at some point in the past Online dating is slightly more popular amongst males, with 32% of all men having reported ... read more
Instead, arrange to meet in a public place and provide your own transportation. The reality of the situation behind online dating is that, as it increases your chances of dating at all, you are more likely to hook up with someone - arguably that could be the algorithm working or simply your increased dating that has helped. Hinge, like other dating apps, has a mission statement supporting respect for other people on the app and a "zero-tolerance" policy for discrimination , threats, or harassment. From major mainstream options to laser-focused niche dating apps, the list of avenues for singles looking to digitally find love is extensive. The general statistics from Kaspersky found that there was broadly a fairly balanced approach to how long divulging details take.Psychol Sci Public Interest. The dating app, created by former Tinder co-founder Whitney Wolfe, online dating usage, only allows female users to initiate chatting in hopes of curbing unwanted advances and making the digital dating world a more women-friendly environment. Online dating usage » Dating » Online Dating App Usage Data Study. When it comes to selecting the best online dating app for you, reading reviews and comparing apps can get confusing, especially when the features and options vary widely and are constantly changing as developers modify online dating usage websites and apps. By upgrading to premium accounts, users can get various exclusive features like notifications on profile visitors or profile visibility boosts. Sharabi LL, Caughlin JP.